PSV Christmas wish

PSV Eindhoven was the first big customer of Message From Your Hero. In 2015, we developed a successful personalized Christmas wish. The unique thing was that this campaign took place both online and offline. In the film you could see how your personal Christmas card was signed by the PSV players. The Christmas card was also hit by the ball that was shown again on the actual card that you received at home. D.m.v. streetview implementation we have the players actually have the card delivered to the fan at home. More than 28,000 fans have opened and massively shared the video via our social sharing options via Facebook and Twitter. Formatting email, sending, film and landing page with social sharing were fully developed by MFYH.

Customer: PSV
Client: PSV